Chocolate Kingdom Theme Park
The new 18-hectare theme park Chocolate Kingdom Theme Park has been brought to life through immersive storytelling lighting.
Client
KCC Entertainment Design
Industry
Theme Park Design
Service
Lighting Design
Year
2016
OverView
Partnering with KCC Entertainment Design, Kelight delivered an immersive lighting experience for the Aoyuan Yingde Chocolate Kingdom. Spread across 750 acres in Yinghong Town, this park blends local natural beauty with the magic of chocolate. Our mission was to design a lighting for all themed areas that didn’t just enhance the attractions but brought each unique zone to life—making the entire park a vibrant, unforgettable destination.
The Challenge
Aoyuan Yingde Chocolate Kingdom features four distinct zones, each with its own personality and story. The journey begins in a medieval village, a charming area that hides the entrance to a secret chocolate world. This first zone had to feel magical yet mysterious, inviting visitors into the park in an unforgettable way. Early visualizations were crucial to help decision-makers fully understand how the lighting would enhance the park and guide them through complex design choices. The challenge continued with the three other zones, each themed around a different type of chocolate: milk, white, and dark. Every zone required its own lighting signature to bring out its unique atmosphere, while ensuring a consistent overall experience.
The Solution
In collaboration with KCC Entertainment Design, Kelight created a custom lighting design that seamlessly integrated into each themed area. The medieval village was illuminated with warm, soft lighting to evoke a sense of wonder as visitors discovered the hidden chocolate world. The giant Ferris wheel above the entrance was carefully lit to create a grand focal point, offering guests a magical first impression of the park. For the three chocolate-themed zones, Kelight crafted lighting environments that complemented their unique identities: Milk chocolate: Soft, warm lighting evoked a cozy, comforting atmosphere. White chocolate: Crisp, bright lighting reflected purity and lightness, giving the area a fresh, uplifting feel. Dark chocolate: Deep, moody lighting created an air of mystery, perfectly aligning with the rich and indulgent nature of dark chocolate. We provided detailed visualizations early in the process, allowing stakeholders to clearly see how lighting would transform each zone and create a cohesive experience across the park.
The Result
The storytelling through lighting truly brought Chocolate Kingdom to life. In collaboration with KCC Entertainment Design, we’ve transformed the park into a place where every light weaves a narrative, creating an immersive experience that lingers long after the visit.Visitors are seamlessly guided from a mysterious medieval village into three distinct chocolate realms, each with its own unique atmosphere—whether it’s the inviting warmth of milk chocolate, the bright purity of white chocolate, or the rich depth of dark chocolate. Aoyuan Yingde Chocolate Kingdom has become a destination where the enchantment of chocolate and the artistry of lighting blend in perfect harmony.
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